While you’re making posts for social media, time can slip away very quickly. This is valuable time that you could use to work with clients, make your goods and services better, or just relax.
The good news is that there are easy hacks you can use to make creating content for social media faster and save time without lowering the quality. This post will show you some useful ways to speed up the process of making content for social media.
Group your work
When you do similar jobs or processes at the same time, this is called batching. It keeps you from having to switch between tasks. As you might expect, moving from one job to another will take your attention away from what you’re doing. So, if you do your work in groups, you will be less distracted, get more done, and make content much faster.
When you’re making content for social media, batch-working means doing similar jobs at the same time. One example is that you could spend all day writing comments for all of your social media posts. The next day, you can either make graphics or go over the comments you made the day before and make sure they are correct.
You will have to put in a few hours or days of work at first, but you will save a lot of time in the long run. Putting your work together in batches will also make sure that your social media feeds are consistent, which can help spread the word about your brand.
Use old content in new ways
When you want to post something on social media, you don’t have to start from scratch every time. You can instead just use information you already have in a different way.
Change the material you already have into a different format. This is called repurposing. You will also save a lot of time when it comes to making material for social media.
Reusing information can also help your conversion rate. Multiple formats of the same piece of material will greatly increase the number of possible clients it can reach. This also means that there are more chances to convert.
You will have a lot of choices when it comes to using the information you already have in new ways. For example, you can turn a blog post into a set of Instagram Stories. Also, you can write down some YouTube movies and share them as Twitter threads.
Also, you can change things about material you posted on one social media site and use it on other sites. For example, if you wrote a long post on Facebook, you can split it up into several shorter Instagram posts with pictures to make them more interesting.
Make use of templates
You will definitely need to spend a lot more time writing content if you have to make pictures for each social media post from scratch. You can use social media post themes to help you with this. Templates are ready-made graphics that have text, pictures, and other elements that can be changed or edited.
For different social media posts, you can have a set of themes. You can have a template for links to new blog posts, quotes, recipes, or any other kind of content you put out. If you want to make a new post, all you have to do is make a few changes to the image. Then your social media post will be ready in no time.
Instead of using pre-made designs, you can make your own with tools like Canva. You can also buy templates that are already made if you don’t know how to make your own. Canva also lets you customize pre-made social media templates from companies like ContentBASE, so you can add your own features to them.
Whether you make your own designs or use ones that are already made, they will save you a lot of time and help you make content for social media faster.
Keep a library of pictures
Consider the following situation: You’ve written a great headline and body text for a Facebook post. Of course, you now understand that you don’t have a picture to go with this post. After that, it will take you about 30 minutes to find a picture that fits with your post. You will then have to edit it.
You can see that this method will make you work more slowly and take up too much of your time when you’re making content for social media. Instead, it is highly recommended that you keep a well-organized library of pictures, images, and other visual assets.
You only need to go to this folder and pick out a picture for your post when it’s time to post. This way, you won’t have to waste hours looking for pictures on the internet because you already have some ready to go.